Jordan Boxing Association - Asian Championship 2025 Campaign

Project Overview

The Jordan Boxing Association partnered with AE Films to build excitement and drive public engagement for the prestigious Asian Boxing Championship 2025, hosted in Amman. The primary objective was to produce a high-impact advertising video and deliver a coordinated social media campaign that would captivate audiences and boost attendance.

Objectives

• Raise national and regional awareness of Jordan’s role as host.

• Drive ticket sales and increase live attendance.

• Highlight the athleticism, intensity, and prestige of Asian boxing.

• Deliver engaging, shareable content optimized for digital platforms.

AE Films’ Approach

AE Films developed a cinematic concept centered around passion, power, and patriotism. From storyboarding to post-production, our team managed the entire video creation process—capturing high-energy training scenes, symbolic visuals, and athlete-focused moments to convey the spirit of the event.

We also produced a suite of striking photographs and motion content, designed for maximum engagement. Our creative team led the content rollout across social media, ensuring high visibility and strategic targeting to reach boxing fans, sports communities, and the broader public.

Results

The campaign’s flagship video generated strong online traction, with high viewership and enthusiastic reactions across platforms. The social media rollout succeeded in amplifying interest and conversation around the championship, while our photos and visuals were widely featured in both digital and print coverage. AE Films’ contributions played a key role in building momentum and national pride around this landmark sporting event.